Yonkers in the media
Yonkers in the Media: Newspapers : 1990-2011
Yonkers is portrayed differently among different newspapers. Newspapers from Yonkers represent it with positive images. Newspapers from the city show Yonkers in a negative light. Newspapers from Yonkers, such as the Yonkers Rising and Yonkers Tribune, emphasizes the positive qualities of its suburban and urban settings. Newspapers from the city, such as the New York Times, mainly talk about Yonkers as a crime infested area and a place that needs improvement.
Newspapers in Yonkers
Yonkers does not identify itself completely as a suburb or a city but as a hybrid of the two. Yonkers is using the hybrid quality to its advantage. This is reflected in Yonkers’ local newspaper and webpaper. The newspaper, Yonkers Rising, and the webpaper, the Yonkers Tribune, portray Yonkers in a positive light. The Yonkers Tribune is not only the webpaper of Yonkers, but of Westchester as well. The Yonkers Rising is a weekly newspaper in Westchester County that was established in 2007. It was previously known as The Home News and Times which began in the 1950s. The Home News and Times was the product of the merging of the Yonkers Home News and the Yonker Times.
The Yonkers Tribune and the Yonkers Rising emphasize the suburban qualities of Yonkers. Every now and then both publications have articles about a missing persons case or crime but they do not dwell on it. They barely mention it, unlike The New York Times and other city newspapers. Instead, they discuss Yonkers politics and other small town events. They use their suburban qualities to generate a small town image of Yonkers as a close knit community. Most articles in the Yonkers Rising deal with small town events and focus on individual members of the community. The Yonkers Rising has a section called “Yonkers School News.” In this section the writers focus on individual students and teachers from the community. One article called "Lincoln High School Teacher Selected as Person of the Year for 2008." The article is about Giovanna De Angelis who is a foreign language teacher at a high school. The article praises her for her teaching skills and involvement in the community. Stories like this give Yonkers a small town sense. The Yonkers Tribune mainly talks about Yonkers politics and economic development. Most of their articles are about Yonkers city council and legal actions going on in Yonkers. Some of the articles in the Yonkers Tribune are “Yonkers Real Estate Committee Meeting for Tuesday” (2007), and “Senator Andrea Stewart-Cousins: Senate Approves Shared Services Legislation” (2012). Many of the articles in both papers talk about keeping Yonkers’ history alive. There was one article in the Yonkers Rising from 2009 in which the writers encouraged the readers to join the Yonkers Historical Society to preserve the Sherwood House, Yonkers' second oldest home.
Over the years the Yonkers Rising discusses the progress of the Daylighting of the Saw Mill River in many issues. Each article about the Daylighting is on the first page and takes up a significant amount of space. The Saw Mill River once flowed from Larkin Plaza into the Hudson River. In the 1920s the U.S Army Corps of Engineers built a flume which carries the water flow underneath Larkin Plaza. The Daylighting project will reveal the hidden Saw Mill River. In one of the articles the Mayor said, "We're about to create one of the most unique public spaces in the entire country right in the middle of downtown Yonkers. This Daylighting project will truly put Yonkers on the map when it comes to innovative public spaces for residents and visitors to enjoy." Yonkers wants to create a large area of nature which reflects its suburban qualities.
The Yonkers Tribune and the Yonkers Rising also emphasize the urban city aspects of Yonkers. There are several articles in the Yonkers Rising about the YOHO Artist Studio. By calling it “YOHO” they are trying to make it sound like SoHo in Manhattan, which is known for its artistic community. SoHo is the home to numerous artists and art galleries. Yonkers tries to attract people from the city. The close proximity of Yonkers to the city is crucial. The Yonkers Tribune also dedicates a section in the beginning of the paper, usually the second or third page, to the Downtown Yonkers apartments that are available for rent. The first thing the apartment ads mention is how it takes around twenty minutes to get to the city. These apartments and lofts are always described as modern.
New York Times: Yonkers
The New York Times portrays Yonkers in a negative way. The articles focus on Yonkers as overwhelmed with crime and a place with major housing desegregation. They talk about Yonkers as a place that needs improvement in the neighborhood. The New York Times articles depict Yonkers as a dangerous and discriminatory place.
Yonkers is overshadowed by the crime in the city newspapers. Stories about how a there are random shootings and innocent people die are common. Many people are attacked early in the night. Countless articles are about attacks that occur as early as 7 P.M. Most of the headlines sound similar. A couple of the headlines from the New York Times are "Gunman Kills 2 and Hurts 2 In Yonkers Housing Elevator" (1993), "Partial Fingerprint and Krazy Glue Lead to Rape Suspect" (1993), "Suspect in Killing of Student Is Shot by Police in Yonkers" (2003), "Man Stabs Officer and Is Killed by Another in Yonkers" (2006), and "Doctor Killed by Ex-owner of Yonkers Home, Police say" (2007). This gives off an image of insecurity and danger about life in Yonkers.
The excessive amount of violence in 2007 caused Yonkers to enforce a curfew on the youth. In the New York Times article Yonkers city councilwoman proposed the enforcing of a curfew for everyone under the age of 17. This curfew would have made it illegal for youths to be out past 10 every night, with exception of the summer. In June, July and August they could stay out until 11. If a youth was found outside past his or her curfew they could arrested, ordered to do community service, or fined up to $500. 
In 1999 rapper DMX was charged for beating a motorist in Yonkers. That same week he was wanted in Denver for stabbing a man. Earl Simmons, DMX's legal name, grew up in Yonkers. This type of news in the media makes Yonkers seem like a dangerous place. DMX is a well-known rapper and his actions give Yonkers a bad image in the media.
Even though the housing desegregation case was solved in the late 1980s, Yonkers was still struggling with a housing-desegregation plan. A New York Times article called Parkland Is Denied for Housing brought up possible racist sentiments. In 1997, Yonkers wanted to build affordable homes in Parkland but they faced a fierce opposition by many environmentalists. Andrew J. Donavan, a Republican from Yorktown Heights, argued that they wanted to keep as much open space as possible in Yonkers. The opposition in the case chose nature over affordable housing for minorities. In the end Parkland was kept as an open space for the community. In 1992 there was a proposal to move the County Department of Social Services to the waterfront of Yonkers. Many people were opposed to this decision. An article about it in the New York Times expressed concern over whether the opposition was due to discrimination. The article stated, "It also has officials and minority leaders trying to figure out the real reasons behind the opposition. Minority leaders, especially, are questioning whether racism, which has divided this city for many years and was the subject of a 1986 Federal desegregation order, is at work again." The opposition argued that building the welfare site on the waterfront would be bad for Yonkers because the longs lines interfered with businesses. They believed the waterfront is will bring Yonkers prosperity and the welfare site will ruin that.
When Yonkers isn't portrayed as ghetto or full of crime, it is seen as a place that needs improvement. City newspapers portray some areas of Yonkers as a hidden gem or a place with the potential of becoming a great suburb. Housing desegregation is a big issue in Yonkers. Lower income people want to better their circumstances. In a 1993 New York Times article a black woman, Ms. Munson, said her apartment building is getting messed up because people on welfare are moving in. She believes it is not right that these people with welfare get something for nothing. She does not allow her children to wear baggy pants like other black kids do. She said she wants her kids to avoid being stereotyped. This article shows how people in Yonkers feel the need for change. They want to live somewhere that’s more like a suburb than the city. An article in the New York Times said going to Park Hill is like “discovering never-never land”. Many people want to start building from the ground up. They have lost hope for Yonkers. The newspapers portray Yonkers as a place that must be changed. They make it seem as if Yonkers is trying to be a suburb. Why does it have to be either a suburb or a city? Why not both?
 Rising Media Group , "Yonkers Rising." 2010 .
 "Lincoln High School Teacher Slected as Person of the Year for 2008." Home News And Times, October 31, 2008.
 "The Second Oldest Home In Yonkers." Home News And Times, March 6, 2009.
 "Daylighting." Home News And Times, March 6, 2009.
 "YOHO Artist Studio Unveils New Facade." Yonkers Rising, May 1, 2009. Whitaker, Barbara. "Would a Yonkers Curfew Keep Youths in Line." The New York Times, March 11, 2007.
 "Rapper Faces 2d Charge After Arrest in Yonkers." The New York Times, May 15, 1999.
 Greene, Donna. “Parkland Is Denied For Housing.” The New York Times, March 23, 1997.
 Brenner, Elsa. “Debate Over Moving Yonkers Welfare Site.” The New York Times, November 15, 1992.
 Brenner, Elsa. “Debate Over Moving Yonkers Welfare Site.” The New York Times, November 15, 1992.
 Brenner, Elsa. "Years After Bias Ruling, Yonkers Still A House Divided." The New York Times, August 15, 1993.
 Brenner, Elsa. "Preservation, vs. Live and Let Build." The New York Times, March 18, 2007.